Zenza Organic Ginger
ZENZA is a modern wellness brand rooted in ritual, simplicity, and organic integrity. Focused on ginger-based health products, the brand needed a holistic visual world that could express purity without feeling sterile — balancing function with feeling. From the retail display to the unboxing moment, the experience needed to feel both elevated and grounded in nature.
THE APPROACH
Brand World: A minimalist visual identity system anchored in balance — where neutral palettes meet earth-toned accents, and form meets feeling.
Packaging Design: Eco-friendly rigid boxes and matte cans that invite touch and tell a story of mindful consumption. Each piece serves as both a product vessel and a visual cue for the ZENZA lifestyle.
Retail Display: An airy, serene product display designed to pause attention in busy environments — inviting customers to connect with the product through softness and space.
Art Direction: Product photography that blends lifestyle and tactility — emphasizing real textures, calm palettes, and elegant composition.
SERVICES
BRAND IDENTITY
CREATIVE DIRECTION
PRODUCT PACKAGING
RETAIL EXPERIENCE
VISUAL CONTENT & ART DIRECTION
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